The #1 Concern of Women Business Owners in 2010
Sandra Yancey, founder and CEO of the international networking organization, eWomenNetwork, recently shared some interesting findings from a study her organization recently conducted.
When asked what the number one concern was in their businesses, here are the top three answers from women business owners:
- Marking and promoting myself and making sure that people know I exist
- Understanding how what I offer is unique and different
- Access to more cash
Do these ring a bell with you, too? If so, you’re in great company! I read a few years ago that the National Association of Women Business Owners (NAWBO) also conducted a study with similar results.
Want to know something? The #1 and #2 concerns are really the same problem. Only the answer to the #2 concern; how what you offer is unique and different, should come first to ensure the biggest bang for your buck.
Here’s the good news: If you’re struggling with either of the top two concerns of how to make sure people know you exist and how you are different than others, I invite you to apply for a free Visibility Makeover with me today! http://www.VisibilityMakeoverApplication.com. I look forward to helping you increase your visibility, impact and reach.
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