Do You Have VideoCharisma?

Enjoy this guest post from my friend, Ruth Sherman, Speech Coach to Celebrities and CEOs: Human beings are hard-wired to connect and communicate face-to-face, but let’s face it: we haven’t…

Six Steps to Creating Your Ebook

Like it or not, we live in a world or immediate gratification, particularly when considering the online world. People use the Internet mostly to search for information. When your prospects…

Top Ten Marketing Success Strategies

In my experience as a small business owner for eight years, I have found that there is a lot of confusion over the best ways to market a business. With…

Is Social Media Worth Your Time?

Everyone – from politicians, businesses, musicians, celebrities and many other groups of people – use social media such as Facebook, Twitter, LinkedIn or other social networking outlets to spread their…

Article Writing Made Simple

As a business owner, you probably know that writing articles on your topic of expertise and distributing them online is great way to publicize your business, increase your expert status…

How to Create Your Hook

One of the greatest things about having a “hook,” otherwise known as a free offer, is that you create it once, and it is used over and over again, day…

What’s Your Hook?

Some people call it an “attraction tool,” a “free taste,” a “pink spoon” (referring to Baskin Robin’s famous free scoop to check out a flavor), a “hook” or some other…